Fast-Moving Consumer Goods (FMCG), also known as Consumer Packaged Goods (CPG), refer to items that are purchased rapidly and at a comparatively low price. Examples include non-durable household items like packaged foods, drinks, toiletries, over-the-counter medications, and various consumables. FMCG Logistics Services in Kenya support the efficient movement, storage, and distribution of these fast-moving consumer products across the supply chain.
Numerous fast-moving consumer products have a brief shelf life, either due to strong consumer demand or rapid spoilage. Certain FMCGs, including meats, fruits, vegetables, dairy items, and baked products, are highly perishable. For such products, an experienced FMCG Logistics Company in Kenya can support appropriate transportation, warehousing, and distribution requirements.
Other products like pre-packaged meals, beverages, sweets, and personal care items exhibit high turnover rates. Sales can occasionally be affected by holidays, seasonal demand, and available discounts. These dynamics emphasize the need for expert FMCG supply chain services.
Abhi TransAfrica Logistics and Traders Ltd. has vast experience in managing complex FMCG/CPG supply chains through 3PL and supply chain management. As a trusted FMCG Logistics Company in Kenya, our focus is on optimizing operations at every stage.
FMCG Supply Chain Management
We Offer Below Services in FMCG Supply Chain Management
FMCG 3PL & Supply Chain Management
Abhi TransAfrica Logistics and Traders Ltd. has vast experience in managing complex FMCG/CPG supply chains through 3PL and supply chain management. Our FMCG Logistics Services in Kenya support businesses with integrated warehousing, transportation, and supply chain solutions.
Our competitive services—mainly warehousing, transportation, and EXIM—offer stable FMCG/CPG supply chain management with experienced professional staff and an advanced technology backbone.
FMCG Warehousing & Distribution
Challenges of a complex FMCG supply chain—such as high volumes, low contribution margins, extensive distribution, and high inventory turnover—necessitate solutions like interim storage and distribution.
Decisions related to warehousing and distribution planning are critical to sustaining profitability, as well as maintaining and growing market share in a highly competitive market.
ATLT Warehousing Support
- Selection of warehouse location based on distribution plan and complete FMCG SCM consulting including design of warehouse facility, setting operational SOPs, suggestion w.r.t. improvements in current warehousing operations etc.
- cold storage warehouses to manage temperature sensitive FMCG/CPG, design of optimised cold storages for optimum power utilization.
- Strong operational review mechanism & reporting to control all activities related to warehousing.
- Advance and fully / semi-automatic material handling equipment to save labour cost like – ASRS(Automatic Storage & Retrieval System), AGV(Auto Guided Vehicles), Reach Truck, Forklifts, HPT(Hand Pallet Trucks), semi-automatic conveyors for packing, printing and dispatches. We offer these equipment on hire-purchase or on monthly rent basis to reduce capital investment and maintenance cost (including specialised trained staff cost) of our customers.
- 5S implementation along with Kaizen.
- Warehouse binning locations planning to optimise space utilisation.
- Automated authentication & traceability of FMCG/CPG goods for accurate FIFO management.
- Design & installation of optimised racks system on rental basis
- Yard management.
- Full/partial automation in binning, packaging and loading/unloading to reduce material handling time and cost.
- Effective Warehouse Management System (WMS) for demand planning, inventory optimisation and distribution planning.
- Immediate WMS information flow to upstream & downstream for quick decision making in fluctuating demand market.
- 3PL & Supply Chain Management services to manage customer's entire warehouse activities.
- Advanced analytics to support world class FMCG/CPG warehousing operations.
FMCG In-Plant Logistics
In-plant logistics covers the movement of goods within the manufacturing or processing plant.
This includes the movement of raw materials from receipt to intermediate storage, components and sub-assemblies to or from stocking points or line-sides for conversion into finished goods, and the movement of finished products to the factory gate or intermediate storage for external dispatch.
In-plant logistics also includes intra-unit movement of goods—whether raw, semi-finished, or finished.
Abhi TransAfrica Logistics and Traders Ltd has proven to be a partner for many leading FMCG/CPG companies’ in-plant logistics. We offer the following FMCG Logistics Services in Kenya to support efficient in-plant logistics management.
- Raw material / semi-finished goods / components inward movement including unloading of material from vehicle, inspection
- Online transportation of components, sub-assemblies, and semi-finished goods
- Movement of finished goods to dispatch location
- For in-plant management, labor management is necessary.
- Management of returnable assets, such as trays, trollies, tote bins, pallets, bins, and movement fixtures, among others.
- IT support for the design and implementation of an in-plant logistics system, as well as consulting in the layout design (SLP, or Systematics Layout Planning) for material transportation, storage, and handling equipment
- Binning of goods received at receipt
- Yard management
- Movement of empty bins / pallets from line to feeling location either to raw material storage or previous stage of manufacturing or processing or outside factory.
- Dispatch management: loading and billing
- Material handling equipment on hire-purchase or on monthly rent basis to reduce capital investment and maintenance cost (including specialised trained staff cost) of our customers.
- cleaning and washing bins, storage devices, etc.
FMCG Transportation
Scalability and the capacity to meet high demand at the right time are essential qualities in a transportation partner for the fast-moving consumer goods (FMCG) industry.
Abhi TransAfrica Logistics and Traders Ltd. offers services that help improve efficiency throughout the supply chain. As a 3PL partner with decades of experience, we have aligned our operations around the transportation vertical to provide seamless services to the FMCG industry.
Whether you need temperature-controlled or FTL transportation, support with returns or recalls, or demo kitting for retailers, we offer a wide array of value-added services in FMCG transportation.
- Supported by own and hired fleet as per your need
- Specialized in movement of large quantum of cargo or freight as per Law
- We provide local and regional shipments as well nationwide shipments services
- Delivering consistent value to our existing all customers, we are trustworthy, reliable and leading service provider in this domain
- Assistance to decide type of carrier by our expert transport team
- Tracking of your consignments 24 by 7 through our Transport Management System (GPS / SIM)
- Extensive IT Network support for your FTL transportation including online billing, payment, PODs and other data backup for a year
- Reverse Logistics
- We are one of the leading logistics companies in Africa serving FTL services to national and multi-national FMCG companies across East Africa
- 24 by 7 Online /offline order placement using Centralised Transport Desk (CTD)
- Online LR (Lorry Receipt) generation through our Centralised Transport Desk (CTD)Transport Management System (TMS)
- Visibility and reports for each movement of the shipment
- Definite transit schedule towards just in time delivery
- Opportunity to transport high value goods securely with our safe services
FMCG - Export Import (EXIM)
FMCG Export Import includes international transportation of fast-moving consumer goods (FMCG), such as household chemicals, personal hygiene items, packaged foods, and other non-durable products.
We are ready to address FMCG EXIM supply chain management challenges with our vast network of international contacts and expert knowledge in international freight forwarding.
Our core services in FMCG EXIM include
International Freight Forwarding
FMCG Export Import includes international transportation of fast-moving consumer goods (FMCG), including household chemicals, personal hygiene items, packaged foods, and other non-durable products.
We are ready to address FMCG EXIM supply chain management challenges with our vast network of international contacts and expert knowledge in international freight forwarding.
Our core services in FMCG EXIM include
Import Cargo Handling
Export Cargo Handling
Import and Export Cargo Consolidation
Ocean & Containerized Freight Support
- Full Container Load (FCL)
- Less than Container Load (LCL)
- Buyer Consolidation
- Direct & Transhipment service options
- Port to Port Services
- Break Bulk
Customs Clearance
We provide the following services
Once the cargo is inside the CFS, the success of each job lies in minimizing the turnaround time before the container is physically delivered inside the port premises.
Our officials handle all customs-related activities, saving you the trouble of going through the entire process yourself.
- Guidance on duty benefits as per notifications.
- Customs documentation
- Examination of shipments
- Customs Duty Payments
- Customs clearance at all major CFS, Ports across East Africa
- Carting/ receiving goods
FMCG Logistics Across East Africa
ATLT’s strategic presence across Nairobi, Mombasa, Nakuru, Kisumu and Eldoret in Kenya; Dar es Salaam in Tanzania; Kampala in Uganda; Kigali in Rwanda; and Addis Ababa in Ethiopia supports responsive logistics solutions across the East African region.
As an FMCG Logistics Company in Kenya, ATLT combines its regional presence with a freight network connecting 125 countries to help FMCG businesses connect local warehousing and distribution with international suppliers and markets.